Assistant EC KA manager-L&HC

Consumer Brands Administration China, Shanghai Full Time Limited
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About this position

About this Position

  • This end-to-end e-commerce role takes full ownership of the online business for Henkel’s LHC brands – Persil and Bref. Focused on hands-on execution & operation management, the role independently oversees full-channel e-commerce operation, social commerce growth, and campaign management.
  • The candidate must possess driving brand awareness, traffic growth and GMV increment, and be fully accountable for overall e-commerce business performance and profitability of dual brands. Relevant experience in TikTok & Xiaohongshu ecosystem operation would be appreciated. 

What you´ll do

  • Take full ownership of Persil & Bref’s omnichannel e-commerce business, formulate annual/quarterly/monthly GMV, revenue and profit targets, and deliver actionable business plans with full-process tracking, analysis and iteration.
  • Independently execute daily store operation, product portfolio optimization, conversion optimization and daily operation maintenance.
  • Lead operation of key e-commerce campaigns with the support from cross-function team (618, Double 11, annual shopping festivals), including strategy formulation, resource negotiation, budget control, performance tracking and post-campaign review.
  • Lead and build TikTok & Xiaohongshu e-commerce business from 0 to 1, cover platform strategy, official live streaming, short video marketing & content seeding with brand team, create stable daily sales.
  • Conduct competitor benchmarking and industry trend analysis, output regular business review reports, and support brand and channel strategy iteration.
  • Collaborate cross-functionally with marketing and supply chain to ensure efficiency.

What makes you a good fit

  • Bachelor above degree.
  • English at workable level.
  • Proficiency in MS Office.
  • At least 8-10 years working experience, with 5-8 years in FMCG industry. 
  • Strong communication skills and capacity for data analysis.

Some perks of joining Henkel

  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  • Diverse national and international growth opportunities
  • Global wellbeing standards with health and preventive care programs
  • Gender-neutral parental leave for a minimum of 8 weeks
  • Employee Share Plan with voluntary investment and Henkel matching shares
  • Comprehensive Group Insurance Scheme
  • Annual Physical Examination
  • Flexible Benefits cover for dependents
  • Company Products Discount

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

JOB ID: 26100731

Job Locations: China, Shanghai

Contact information for application-related questions: Henkel.GCN.Recruitment@henkel.com

Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.

Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application

Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

À propos de Henkel

En nous appuyant sur un solide héritage de près de 150 ans, nous ouvrons la voie pour réimaginer et améliorer la vie au quotidien. Aujourd'hui et pour les générations à venir. Grâce à des marques et des technologies innovantes et durables, et grâce à nos équipes dans le monde entier. Henkel détient des positions de leader dans les activités industrielles et grand public : Notre portefeuille comprend des produits de soins capillaires, des cosmétiques, des lessives, des adoucissant ainsi que des adhésifs, des produits d'étanchéité et des revêtements fonctionnels renommés.

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FAQ

Oui – il vous suffit de compléter votre profil en ligne. Vous pourrez ensuite postuler pour plusieurs postes.

Oui, s'il vous plaît. Henkel étant un groupe international, vous travaillerez avec des collègues issus du monde entier. L'anglais est la langue officielle de notre groupe. En règle générale, il est conseillé de postuler dans la langue de l'offre.

Chaque poste à pourvoir est unique, et mener à bien le processus est important pour vous comme pour nous. Nous voulons être sûrs que nous travaillerons bien ensemble. Nous fournirons des retours aux candidats tout au long du processus.

L'équipe de recrutement répond à toutes les demandes concernant les candidatures. Contactez l'équipe ici.